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Clickset and Your Online Identity.

Clickset is a new tool that helps you keep your online identity in one convenient place. Once you sign-up you can connect with your pre-existing accounts like Google and Yahoo.

For more reading and information, here is an article from mashable.com

Cliqset Wants to Unify Your Social Identities

March 10th, 2009 | by Jennifer Van Grove

Previously hidden away behind closed doors, Cliqset, a social identity platform, is drawing back their curtains today and opening up their beta site to the public. Similar in purpose to the private beta site Chi.mp, Cliqset’s ultimate goal is to help users connect their online identities in one place so they can then safely share that online social identity with Cliqset-aware applications.

Cliqset even claims to be the last social identity you will ever need. After signing up, new Cliqset members can connect their Cliqset identity with their pre-existing Google, Plaxo, and Yahoo accounts, which means those contacts can be pulled into Cliqset and grouped into relationships. Read more.

TeamWork Builds Web Success
The Web Success Team specializes in building and marketing direct response websites that take full advantage of the latest developments on the Internet. The Team has an arsenal of effective web strategies, online tools and proven techniques to promote your products and services. And we’ll show you ways to increase the amount of qualified traffic to your site through the expanding “social web” and how to convert visitors into buyers at a high rate of return.

Contact the Team today for a complimentary consultation at Contact Us or email Bob Speyer at bob@websuccessteam.com. To your web success!

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Filed under: Google, Online Branding, Online Business, Social Marketing, Social Media, Social Profiling, Web Success, , , , , , , ,

How and Why to Optimize Your Web Images

The three best items to have on your website are great content, lucrative keywords and optimization. These are key factors for generating traffic and potential customers. However, there is more to content than you might think. With the rise of Google’s Universal Searches, web goers everywhere are not just searching for articles but for images, videos and maps. Still the written word is the most powerful tool for your site even in these new media streams. So how can you optimize an image or a video for the search engines? With words, even if the item being searched for is not written content.

If you have images, you need to supply them with content for search engines. What does this mean exactly? Search engines cannot read pictures, but they can read picture descriptions, or alt text tags. These tags are meant to be a sort of replacement for the image. When a viewer hovers over the image, the alt tag will appear, giving them more information.

You can optimize your alt tags by using one or two keywords that are relevant to the image and maybe even your homepage. The tags should be no longer than one or two sentences and should not be drowning in keywords. If you load up your alt tags with keywords, search engine spiders will notice the excess usage and could lower your rankings. Remember to keep it simple. Over-optimized and long alt tags will not produce as many click-throughs as a shorter one would. You want the whole title to appear in search engine ranking pages (SERPs) so that they stand out, especially since you are optimizing for blended search.

Another useful tip is to shrink your image sizes. If they take up a lot of memory, they will bog down the page load. Viewers do not want to wait more than 30 seconds for a site to load up; therefore, you want to simplify the image further so that it will load faster.

Once your images and videos have alt tags and load faster, your site will have increased traffic. The more searches your site can be a part of, the better. Your site may have content everywhere. It’s time to branch out and discover where you can put it.

TeamWork Builds Web Success

The Web Success Team specializes in building and marketing direct response websites that take full advantage of the latest developments on the Internet. The Team has an arsenal of effective web strategies, online tools and proven techniques to promote your products and services. And we’ll show you ways to increase the amount of qualified traffic to your site through the expanding “social web” and how to convert visitors into buyers at a high rate of return.

Your website can become an effective marketing hub for your business. To learn more about the power of Direct Response Web Marketing, log on to Why Direct Response.

Contact the Team today for a complimentary consultation at Contact Us or email Bob Speyer at bob@websuccessteam.com. To your web success!

Filed under: Search Engine Optimization, , , , , ,

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