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Is the Bad Economy Bringing Branding Back?

It’s great to be reminded that branding your online business has the potential to keep your company running through the current recession. The Web Success Team found this article helpful:

So, here at SES Chicago, I keep hearing about a marketing practice I thought was dead – BRANDING. After all, aren’t conversions, ROI, data, analytics and landing page testing/optimization the name of the day?

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Filed under: Direct Response Marketing, Online Advertising and Marketing, Online Branding, Online Business, Web Development, , , , ,

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