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Women Bloggers and Their Influence on Online Marketing

Mommy Blogger

Mommy Blogger

There was once a time when women were somewhat marginalized in a society that was heavily slanted towards men’s needs and concerns. While incidences of discrimination against women remain fairly commonplace, there have been a few strides made in the quest to have women more heavily involved in various aspects of society. This is particularly noticeable in the online world, where the democratization of the collective online experience has given women a more prominent role than they have previously enjoyed otherwise.

Blogging is one specific area wherein women are finally able to stand toe-to-toe with men. There are literally thousands of blogs online at any given moment, and they are comprised of countless thousands of potential customers. As prevalent an Internet phenomenon as blogging is, it is made even richer by the greater involvement of women.

Source; Web Success Team Blog

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